Head to head · Analytics query · October 2026 research run

Amplitude vs Countly

Amplitude scores 66.2 (B) on agent readiness against Countly's 54.8 (C), and leads in 6 of 7 scored categories. Both do analytics query.

Which one, for what

Amplitude B

Good for A team already on Amplitude that wants an agent to query charts, funnels, retention and experiment results, edit dashboards and manage the tracking plan under its own permissions.

Ahead on

  • Reliability, 60 against 28
  • Agent ergonomics, 72 against 66
  • Security & auth, 74 against 63
  • Payments & pricing, 30 against 17
  • Transparency & trust, 78 against 70

Also in its favour

  • Free to start without a card

Watch for

No rate limit for the MCP server or the Developer API was found in the reviewed documentation

Countly C

Good for An agent whose owner runs Countly on its own infrastructure or a dedicated Flex server and wants analytics, crash and remote-config data through MCP with per-category permissions.

Also in its favour

  • Runs on your own machine
  • Open source

Watch for

No public status page or incident history was found for Flex servers or for mcp.count.ly

Score by category

CategoryWeight this runAmplitudeCountlyEdge
Reliability16%206028Amplitude +32
Performance10%pendingpendingpendingnot scored in this run
Schema & documentation13%16.27275Countly +3
Agent ergonomics13%16.27266Amplitude +6
Security & auth14%17.57463Amplitude +11
Payments & pricing10%12.53017Amplitude +13
Task success10%pendingpendingpendingnot scored in this run
Maintenance & community7%8.88380Amplitude +3
Transparency & trust7%8.87870Amplitude +8
Negative events≤1500
Total66.2 · B54.8 · C

Facts side by side

FactAmplitudeCountly
KindHTTP APIHTTP API
VendorAmplitude, Inc.Countly Ltd
Hosted endpointhttps://mcp.amplitude.com/mcphttps://mcp.count.ly/mcp
TransportsHTTP, Streamable HTTPHTTP, stdio, Streamable HTTP
AuthOAuth or keyAPI key
PricingFreemiumPaid
x402nono
LicenceProprietary service under Amplitude's terms of service. The SDKs, the amp CLI and the MCP marketplace plugins on GitHub and npm are MITCountly Lite is AGPL-3.0 with added branding terms under Section 7. Enterprise plugins are proprietary. Flex is a hosted service under Countly's terms. The MCP server is MIT
Tools exposed45209
Read-only variant documentednoyes
llms.txtyesyes
MCP registrycom.amplitude/mcp-servernot listed
Last release2026-10-022026-10-07
Terms last updated2026-07-212026-09-25
Privacy policy last updated2026-08-312026-09-25
Customer content may train modelsyesnot found in the text
Terms restrict automated accessnot found in the textnot found in the text
Terms restrict benchmarkingyesnot found in the text
Terms or service can change without noticeyesyes
Arbitration or class-action waiveryesnot found in the text
Popularity1.3M npm/wk, 1.8M PyPI/wk28k npm/wk

Verdicts

Amplitude

The remote MCP server covers queries, funnels, retention, experiments and flags under OAuth with PKCE, read and write scopes and per-project role actions, and the Free plan needs no card. No MCP rate limits or SLA were found, and status.amplitude.com records a critical outage of the UI, MCP and REST APIs on 13 July 2026.

Countly

Countly suits an agent working against a server its owner already runs. The official MCP server filters its 209 tools by edition, plugin and permission and has per-category read-only settings. No status page, OpenAPI document or published API rate limit was found, and the Flex trial needs a credit card.

Before you call either

Amplitude

  1. Connect to https://mcp.amplitude.com/mcp, or https://mcp.eu.amplitude.com/mcp for EU projects. The client must support streaming HTTP and OAuth, since API keys aren't accepted
  2. Append ?discovery=progressive to load tool schemas on demand, then call get_amplitude_context first to pick the project and read its AI context
  3. Ask an admin for a role with only Use MCP (read) on the projects you need. Tools stay listed and fail at call time when the role lacks the action
  4. Send events through the HTTP V2 API with an insert_id on each one. On 429, pause that user or device for 30 seconds before retrying
  5. Budget Dashboard REST queries by cost (days times conditions times chart cost), within 108,000 an hour and 5 concurrent requests per project

Countly

  1. Create a dedicated token in the Token Manager, limited to the apps and endpoints the task needs, and send it in the countly-token header, not the URL
  2. Set COUNTLY_TOOLS_ALL=R unless the task needs writes. The token's own permissions still apply and the stricter of the two wins
  3. Call apps_list first. Most tools need app_id or an exact app_name
  4. Check get_version for the detected edition before planning funnel, retention or cohort queries, which need Enterprise plugins
  5. Set ENABLE_ANALYTICS=false to stop usage reports to stats.count.ly, and prefer the stdio server to mcp.count.ly so the server URL and token stay local

Questions

Which is better for AI agents, Amplitude or Countly?

Amplitude scores 66.2 (B) on agent readiness against Countly's 54.8 (C), and leads in 6 of 7 scored categories.

Do Amplitude and Countly need an API key?

Amplitude takes an API key or an OAuth sign-in. Countly needs an API key.

Can an agent call Amplitude and Countly without installing anything?

Yes. Amplitude has a hosted endpoint at https://mcp.amplitude.com/mcp and Countly at https://mcp.count.ly/mcp.

Are Amplitude and Countly open source?

No open-source release is listed for Amplitude. Countly is open source (Countly Lite is AGPL-3.0 with added branding terms under Section 7. Enterprise plugins are proprietary. Flex is a hosted service under Countly's terms. The MCP server is MIT).

Other comparisons with Amplitude or Countly

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