Founder of a listed tool
Bill Magnuson
Co-founder and CEO, Braze, named behind the Braze listing on Anchor Terminal.
What Bill builds
Braze C · Lifecycle marketing & customer engagement
Braze is a hosted engagement platform that stores customer profiles and events, builds segments and sends campaigns and Canvas journeys by email, SMS, push and in-app message. Agents reach it through a REST API and an official remote MCP server.
Co-founder and CEO, Braze, researched 28 October 2026 · the people behind it
Works with
- Jon Hyman Co-founder and CTO, Braze
- Mark Ghermezian Co-founder, Braze
Questions
Who is Bill Magnuson?
Bill Magnuson co-founded Braze, first called Appboy, and is its CEO. He and Jon Hyman met their third co-founder, Mark Ghermezian, through a 2011 hackathon.
What does Braze, Inc. make?
Anchor Terminal lists Braze from Braze, Inc.. Braze is a hosted engagement platform that stores customer profiles and events, builds segments and sends campaigns and Canvas journeys by email, SMS, push and in-app message. Agents reach it through a REST API and an official remote MCP server.
How are Bill's tools graded?
Braze is graded C, 61.2 out of 100, on Anchor Terminal's benchmark, which scores every listing against the same checklist.
These are the people building the tools we list, named for their public role in the company or project behind a listing, from public pages, with the date it was researched. They don't work for Anchor Terminal (our own team is on the about page). We show public roles, public profiles and what the listing pages show, nothing private. To correct something, send an about or a photo, or have a page removed, write to privacy@anchorterminal.com.