Building a listed tool
Alex Atzberger
Chief Executive Officer, named behind the Optimizely Experimentation listing on Anchor Terminal.
What Alex builds
Optimizely Experimentation B · Product analytics & experimentation
Optimizely Experimentation is a hosted platform for A/B tests, feature flags and personalisation, covering Web Experimentation and Feature Experimentation. Agents reach it through a hosted MCP server with seven tools and through REST APIs.
Chief Executive Officer, researched 28 October 2026 · the people behind it
Works with
- Aniel Sud Chief Technology Officer
- Pete Koomen Co-founder
- Rupali Jain Chief Product Officer
Backed by
Y Combinator Ron Conway Chris Sacca Steve Chen Paul Buchheit Ashton Kutcher Mitch Kapor Chris Dixon Joshua Schachter Naval Ravikant Ram Shriram Ariel Poler Aydin Senkut Brian Sugar Deep Nishar Sam Altman Steve Huffman Nils Johnson Jonathan Heiliger Keval Desai Elad Gil Avichal Garg Battery Ventures GV InterWest Partners Benchmark Bain Capital Ventures Andreessen Horowitz Index Ventures Citi Correlation Ventures Danhua Capital Pharus Capital Management Salesforce Tenaya Capital Goldman Sachs Accenture
Questions
Who is Alex Atzberger?
Alex Atzberger is chief executive of Optimizely. He joined in 2019 as chief executive of Episerver, which bought Optimizely in 2020 and took its name in 2021, after nearly 15 years at SAP, where he was President of SAP Customer Experience and earlier President of SAP Ariba.
What does Optimizely make?
Anchor Terminal lists Optimizely Experimentation from Optimizely. Optimizely Experimentation is a hosted platform for A/B tests, feature flags and personalisation, covering Web Experimentation and Feature Experimentation. Agents reach it through a hosted MCP server with seven tools and through REST APIs.
Who has invested in Optimizely?
The sources our research read name Y Combinator, Ron Conway, Chris Sacca, Steve Chen, Paul Buchheit, Ashton Kutcher, Mitch Kapor, Chris Dixon, Joshua Schachter, Naval Ravikant, Ram Shriram, Ariel Poler, Aydin Senkut, Brian Sugar, Deep Nishar, Sam Altman, Steve Huffman, Nils Johnson, Jonathan Heiliger, Keval Desai, Elad Gil, Avichal Garg, Battery Ventures, GV, InterWest Partners, Benchmark, Bain Capital Ventures, Andreessen Horowitz, Index Ventures, Citi, Correlation Ventures, Danhua Capital, Pharus Capital Management, Salesforce, Tenaya Capital, Goldman Sachs and Accenture.
How are Alex's tools graded?
Optimizely Experimentation is graded B, 62.6 out of 100, on Anchor Terminal's benchmark, which scores every listing against the same checklist.
Sources (3)
These are the people building the tools we list, named for their public role in the company or project behind a listing, from public pages, with the date it was researched. They don't work for Anchor Terminal (our own team is on the about page). We show public roles, public profiles and what the listing pages show, nothing private. To correct something, send an about or a photo, or have a page removed, write to privacy@anchorterminal.com.