Founder of a listed tool
Pete Koomen
Founder, Optimizely, named behind the Optimizely Experimentation listing on Anchor Terminal.
What Pete builds
Optimizely Experimentation B · Product analytics & experimentation
Optimizely Experimentation is a hosted platform for A/B tests, feature flags and personalisation, covering Web Experimentation and Feature Experimentation. Agents reach it through a hosted MCP server with seven tools and through REST APIs.
Founder, Optimizely, researched 26 October 2026 · the people behind it
Questions
Who is Pete Koomen?
Pete Koomen co-founded Optimizely, which helps companies run experiments on their websites and apps, in Y Combinator's Winter 2010 batch. He helped it grow from inception to more than $100m in annual recurring revenue and its acquisition in 2020. He is now a General Partner at Y Combinator.
What does Optimizely make?
Anchor Terminal lists Optimizely Experimentation from Optimizely. Optimizely Experimentation is a hosted platform for A/B tests, feature flags and personalisation, covering Web Experimentation and Feature Experimentation. Agents reach it through a hosted MCP server with seven tools and through REST APIs.
How are Pete's tools graded?
Optimizely Experimentation is graded B, 62.6 out of 100, on Anchor Terminal's benchmark, which scores every listing against the same checklist.
Sources (3)
These are the people building the tools we list, named for their public role in the company or project behind a listing, from public pages, with the date it was researched. They don't work for Anchor Terminal (our own team is on the about page). We show public roles, public profiles and what the listing pages show, nothing private. To correct something, send an about or a photo, or have a page removed, write to privacy@anchorterminal.com.
