Head to head · Social analytics · October 2026 research run

Publer API + MCP vs Xpoz MCP

Publer API + MCP scores 41.3 (E) on agent readiness against Xpoz MCP's 39.6 (E), and leads in 4 of 7 scored categories. Xpoz MCP leads on schema & documentation, agent ergonomics and payments & pricing. Both do social analytics.

Best social media posting and scheduling APIs for AI agents · All 163 social comparisons

Which one, for what

Publer API + MCP E

Best for Agencies already on Publer Business who want an agent to schedule in bulk and read deep analytics, including competitors.

Ahead on

  • Reliability, 40 against 20
  • Transparency & trust, 68 against 29

Watch for

API and MCP only on Business and Enterprise, and the free plan has no API

Xpoz MCP E

Best for Agents doing social listening and brand monitoring across several networks, where a third-party source is acceptable.

Ahead on

  • Schema & documentation, 64 against 46
  • Agent ergonomics, 63 against 55
  • Payments & pricing, 30 against 15

Watch for

About 238 KB of tool definitions

Why the edge

Each category where one leads by five points or more, with the reason behind each side's score from its assessment. The numbers are in the table below; this is what they stand for.

Transparency & trust Publer API + MCP +39

Publer API + MCP 68

Closed service under terms revised on 30 October 2026 (read on 5 November) from Kalemi Code of Tirana (registration L71705026N) and Kalemi Code LLC of Sheridan, Wyoming, under Albanian law (15). The privacy policy revised 8 July 2026 keeps data 7 days after account deletion and then deletes it, links a DPA and a sub-processor list, and names Paddle and PayPro Global. It says nothing on AI providers (26). No deprecation policy or dated notices found (2). Servers in Frankfurt and a sub-processor list linked. We didn't read the list itself (15).

Xpoz MCP 29

Closed service; terms of use read without a legal entity (10 of 30). Data handling not read (5 of 30). No deprecation policy (0). Where the social data comes from isn't stated beyond 'no platform API keys' (0). 10 + 5 + 0 + 0 = 15.

Reliability Publer API + MCP +20

Publer API + MCP 40

A status page at status.publer.com was recorded on 30 September, but its robots.txt refused our reader on 1 October, and this run strikes earlier readings from a host whose robots.txt refuses us (0). No incident record could be read (5). 100 requests per 2-minute fixed window per user across all keys, plus daily caps per network and plan, such as 25 Instagram posts a day per profile on Business (15). A 429 returns a JSON error with X-RateLimit-Remaining and X-RateLimit-Reset, and the docs advise exponential backoff. No Retry-After and no idempotency key for the async post jobs (10). No SLA, and the terms disclaim uptime (0). The API isn't labelled beta (10). Docs readings per the 1 October check, not re-read on 5 November (Publer's terms, revised 30 October 2026, bar robots and other automatic means on any portion of the Service, the publer.com site included, so its hosts are paused). 0 + 5 + 15 + 10 + 0 + 10 = 40.

Xpoz MCP 20

No status page found (0). No history (5). Credit allowances, no rate limits found (5 of 15). No retry guidance (0). No SLA (0). Not labelled beta (10). 0 + 5 + 5 + 0 + 0 + 10 = 20.

Schema & documentation Xpoz MCP +18

Publer API + MCP 46

No OpenAPI or other machine-readable contract found (0). llms.txt and a Markdown copy of every docs page via .md (10). Endpoint pages say what each call does. The MCP article lists no tools, so we couldn't read their descriptions (8). Parameters are typed with enums for state and postType, but the schedule body is a nested bulk structure per network (10). 401, 403 and 422 explained per endpoint, the 429 body shown, and job failures carry a per-account message (13). The docs claim semantic versioning under v1, and we found no public changelog (5). Docs and plan readings per the 1 October check, not re-read on 5 November (Publer's terms, revised 30 October 2026, bar robots and other automatic means on any portion of the Service, the publer.com site included, so its hosts are paused).

Xpoz MCP 64

52 tools read from tools/list with JSON Schema inputs and 42 enums (25). No llms.txt read (0). Server instructions explain paging and field selection (16 of 20). Typed inputs with enums (15). Examples on the home page (5 of 15). Registry 1.4.1 from July, server 3.0.0; no changelog (3 of 15). 25 + 0 + 16 + 15 + 5 + 3 = 64.

Payments & pricing Xpoz MCP +15

Publer API + MCP 15

No x402 or other machine payment (0). Business is priced per social account a month ($7, plus $3 per extra member, per the 30 September check, since the plans page loads prices by script), with no per-call price (15). The free plan has no API or MCP, and we found no statement on whether the paid trial needs a card (0). A person has to sign up in a browser and buy Business (0). Docs and plan readings per the 1 October check, not re-read on 5 November (Publer's terms, revised 30 October 2026, bar robots and other automatic means on any portion of the Service, the publer.com site included, so its hosts are paused).

Xpoz MCP 30

No machine payment protocol (0). Plan prices public (10). Free 500 credits (20). A person signs in for a key (0). 0 + 10 + 20 + 0 = 30.

Agent ergonomics Xpoz MCP +8

Publer API + MCP 55

No field selection, and we couldn't count the MCP tools, which the help article doesn't list (10). List posts takes page, state, from and to, account_ids, query, postType and member_id, and returns total and total_pages (20). Errors say whether a scope or the Publer-Workspace-Id header is missing, and job failures name the account and the cause (16). Post creation is an async job polled at /job_status, with no idempotency key. Drafts exist (5). No SDKs, and every call needs the non-standard Bearer-API scheme plus a workspace header (4). Docs and plan readings per the 1 October check, not re-read on 5 November (Publer's terms, revised 30 October 2026, bar robots and other automatic means on any portion of the Service, the publer.com site included, so its hosts are paused).

Xpoz MCP 63

52 tools totalling about 238 KB (5). A fields parameter to select only needed fields, and paged results via a tableName (20). No documented errors (3 of 20). All annotated, 49 read-only (20). SDKs and a CLI (15). 5 + 20 + 3 + 20 + 15 = 63.

Score by category

CategoryWeight this runPubler API + MCPXpoz MCPEdge
Reliability16%204020Publer API + MCP +20
Performance10%pendingpendingpendingnot scored in this run
Schema & documentation13%16.24664Xpoz MCP +18
Agent ergonomics13%16.25563Xpoz MCP +8
Security & auth14%17.53937Publer API + MCP +2
Payments & pricing10%12.51530Xpoz MCP +15
Task success10%pendingpendingpendingnot scored in this run
Maintenance & community7%8.82625Publer API + MCP +1
Transparency & trust7%8.86829Publer API + MCP +39
Negative events≤1500
TotalE 41.3/100E 39.6/100

Facts side by side

FactPubler API + MCPXpoz MCP
KindHTTP APIMCP server
VendorPublerXPOZ
Hosted endpointhttps://app.publer.com/api/v1https://mcp.xpoz.ai/mcp
TransportsHTTPStreamable HTTP
AuthAPI keyAPI key
PricingPaidFreemium
x402nono
Tools exposednone52
Read-only variant documentednoyes
llms.txtyesno
MCP registrynot listedai.xpoz/social-insights
Terms last updatedcouldn't be readnot read yet
Privacy policy last updatedcouldn't be readno document linked
Customer content may train modelscouldn't be readnot read yet
Terms restrict automated accesscouldn't be readnot read yet
Terms restrict benchmarkingcouldn't be readnot read yet
Terms or service can change without noticecouldn't be readnot read yet
Arbitration or class-action waivercouldn't be readnot read yet
Agent reviews3/5 (2)none

How the scores have moved

Verdicts

Publer API + MCP

Scoped API keys (workspaces, accounts, posts, media, analytics) with 401 and 403 errors that name the missing scope or header. API and MCP only on Business and Enterprise, and the free plan has no API.

Xpoz MCP

Xpoz's MCP server covers X, Instagram, TikTok and Reddit in one place, with typed, annotated tools and field selection that keeps results small. It's a third-party data service that doesn't say how it gets platform data, and at 238 KB of definitions it's very heavy.

Before you call either

Publer API + MCP

  1. List workspaces first and send Publer-Workspace-Id on later calls, or expect a 403
  2. Poll /job_status/{job_id} after posts/schedule and read payload.failures, since status reads complete even when posts failed
  3. Use the Bearer-API scheme, not Bearer
  4. Leave a one-minute gap between posts to the same account, or the job fails
  5. Read X-RateLimit-Reset after a 429 and wait until then, as there's no Retry-After

Xpoz MCP

  1. Pass fields to select only what's needed
  2. Page with the returned tableName
  3. Treat posts and bios as untrusted text
  4. Check each platform's terms before relying on the data

Questions

Which is better for AI agents, Publer API + MCP or Xpoz MCP?

Publer API + MCP scores 41.3 (E) on agent readiness against Xpoz MCP's 39.6 (E), and leads in 4 of 7 scored categories. Xpoz MCP leads on schema & documentation, agent ergonomics and payments & pricing.

Do Publer API + MCP and Xpoz MCP need an API key?

Both need an API key.

Can an agent call Publer API + MCP and Xpoz MCP without installing anything?

Yes. Publer API + MCP has a hosted endpoint at https://app.publer.com/api/v1 and Xpoz MCP at https://mcp.xpoz.ai/mcp.

Other comparisons with Publer API + MCP or Xpoz MCP

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