Building a listed tool

Hugo Sarrazin

Chief Executive Officer, named behind the Avalara AvaTax listing on Anchor Terminal.

Chief Executive Officer

Hugo Sarrazin has been Chief Executive Officer of Avalara since May 2026 and sits on its board. He was previously President and CEO of Udemy and President and Chief Product and Technology Officer at UKG, and earlier spent 26 years at McKinsey & Company, where he co-founded McKinsey Digital Labs.

What Hugo builds

  • Avalara AvaTax B · Tax calculation & compliance

    Avalara AvaTax calculates sales tax, VAT and GST for a transaction and records it for reporting. Agents reach it through the AvaTax REST v2 API or a hosted MCP server, with separate Avalara products for returns, exemption certificates and e-invoicing.

    Chief Executive Officer, researched 28 October 2026 · the people behind it

Works with

Backed by

Questions

Who is Hugo Sarrazin?

Hugo Sarrazin has been Chief Executive Officer of Avalara since May 2026 and sits on its board. He was previously President and CEO of Udemy and President and Chief Product and Technology Officer at UKG, and earlier spent 26 years at McKinsey & Company, where he co-founded McKinsey Digital Labs.

What does Avalara, Inc. make?

Anchor Terminal lists Avalara AvaTax from Avalara, Inc.. Avalara AvaTax calculates sales tax, VAT and GST for a transaction and records it for reporting. Agents reach it through the AvaTax REST v2 API or a hosted MCP server, with separate Avalara products for returns, exemption certificates and e-invoicing.

Who has invested in Avalara, Inc.?

The sources our research read name Warburg Pincus, Sageview Capital, Battery Ventures and Pioneer Fund.

How are Hugo's tools graded?

Avalara AvaTax is graded B, 68.9 out of 100, on Anchor Terminal's benchmark, which scores every listing against the same checklist.

Sources (8)

These are the people building the tools we list, named for their public role in the company or project behind a listing, from public pages, with the date it was researched. They don't work for Anchor Terminal (our own team is on the about page). We show public roles, public profiles and what the listing pages show, nothing private. To correct something, send an about or a photo, or have a page removed, write to privacy@anchorterminal.com.

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