# Matt Idema

> Matt Idema is senior Vice President at Mailchimp (Intuit). Mailchimp Marketing API and Mailchimp Transactional (Mandrill) on Anchor Terminal, with grades, an about and public profiles.

- Canonical: https://www.anchorterminal.com/people/matt-idema/
- Markdown: https://www.anchorterminal.com/people/matt-idema/index.md (~900 tokens)
- Slim: https://www.anchorterminal.com/people/matt-idema/index.min.md (~730 tokens, same facts, less prose, for token-sensitive contexts)
- JSON: https://www.anchorterminal.com/people/matt-idema/index.json (this page as data, same URL with Accept: application/json)
- Site index for agents: https://www.anchorterminal.com/llms.txt (full text: https://www.anchorterminal.com/llms-full.txt)
- API: https://www.anchorterminal.com/api/v1/index.json
- MCP: https://www.anchorterminal.com/mcp (the whole catalogue as tools, no key)
- Licence: CC BY 4.0, credit Anchor Terminal and link this page (https://www.anchorterminal.com/terms/#data)
- Updated: 2026-10-28

Senior Vice President, Mailchimp (Intuit).

Matt Idema leads Mailchimp as a Senior Vice President at Intuit, which named him to the role in January 2025. He was earlier chief operating officer of WhatsApp, built small business ads products at Meta, and was president and chief operating officer of Aurora Solar.

## What Matt builds

- [Mailchimp Marketing API](https://www.anchorterminal.com/tools/mailchimp-marketing.md), graded C, 57.4/100, in Lifecycle marketing & customer engagement. Intuit Mailchimp's Marketing API manages audiences, contacts, tags, segments, events, campaigns, automations and reports for a Mailchimp account. It is a REST API at `https://api.mailchimp.com/3.0/` that takes an API key or an OAuth 2 token. Senior Vice President, Mailchimp (Intuit), researched 2026-10-28.
- [Mailchimp Transactional (Mandrill)](https://www.anchorterminal.com/tools/mandrill.md), graded C, 58.1/100, in Email delivery APIs. Transactional email service from Intuit Mailchimp, formerly Mandrill. It sends application email and SMS through an HTTP API, SMTP or a hosted MCP server, with templates, inbound routing, webhooks and reporting, as a paid add-on to a Mailchimp plan. Senior Vice President, Mailchimp (Intuit), researched 2026-10-28.

## Works with

- [Ben Chestnut](https://www.anchorterminal.com/people/ben-chestnut/), Co-founder, stepped down as CEO in 2022
- [Dan Kurzius](https://www.anchorterminal.com/people/dan-kurzius/), Co-founder

## Questions

### Who is Matt Idema?

Matt Idema leads Mailchimp as a Senior Vice President at Intuit, which named him to the role in January 2025. He was earlier chief operating officer of WhatsApp, built small business ads products at Meta, and was president and chief operating officer of Aurora Solar.

### What does Intuit Mailchimp make?

Anchor Terminal lists Mailchimp Marketing API and Mailchimp Transactional (Mandrill) from Intuit Mailchimp. Intuit Mailchimp's Marketing API manages audiences, contacts, tags, segments, events, campaigns, automations and reports for a Mailchimp account. It is a REST API at https://api.mailchimp.com/3.0/ that takes an API key or an OAuth 2 token.

### How are Matt's tools graded?

Mailchimp Marketing API is graded C, 57.4 out of 100; Mailchimp Transactional (Mandrill) is graded C, 58.1 out of 100, on Anchor Terminal's benchmark, which scores every listing against the same checklist.

## Sources

- https://mailchimp.com/
- https://mailchimp.com/contact/
- https://mailchimp.com/about/
- https://en.wikipedia.org/wiki/Mailchimp

These are the people building the tools we list, named for their public role in the company or project behind a listing, from public pages, with the date it was researched. They don't work for Anchor Terminal (our own team is on the about page, /about/#author). We show public roles, public profiles and what the listing pages show, nothing private. To correct something, send an about or a photo, or have a page removed, write to privacy@anchorterminal.com.

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