# Dan Elton

> Dan Elton is chief Customer Officer. Ocado on Anchor Terminal, with grades, an about and public profiles.

- Canonical: https://www.anchorterminal.com/people/dan-elton/
- Markdown: https://www.anchorterminal.com/people/dan-elton/index.md (~850 tokens)
- Slim: https://www.anchorterminal.com/people/dan-elton/index.min.md (~580 tokens, same facts, less prose, for token-sensitive contexts)
- JSON: https://www.anchorterminal.com/people/dan-elton/index.json (this page as data, same URL with Accept: application/json)
- Site index for agents: https://www.anchorterminal.com/llms.txt (full text: https://www.anchorterminal.com/llms-full.txt)
- API: https://www.anchorterminal.com/api/v1/index.json
- MCP: https://www.anchorterminal.com/mcp (the whole catalogue as tools, no key)
- Licence: CC BY 4.0, credit Anchor Terminal and link this page (https://www.anchorterminal.com/terms/#data)
- Updated: 2026-10-28

Chief Customer Officer.

Dan Elton is chief customer officer at Ocado Retail. He was previously executive vice president of customer at ASOS and chief customer officer at Made.com, and earlier worked in marketing and strategy at Google, Argos, Sainsbury's and Tesco after starting his career as a management consultant.

## What Dan builds

- [Ocado](https://www.anchorterminal.com/tools/ocado.md), graded F, 7.4/100, in Shopping, returns & refunds. Ocado is an online grocery retailer with website and app ordering, delivery slots and shopping lists. It is a potential destination for meal-plan shopping, but external agent checkout access has not been verified. Chief Customer Officer, researched 2026-10-28.

## Works with

- [George Dean](https://www.anchorterminal.com/people/george-dean/), Chief Commercial Officer
- [Hannah Gibson](https://www.anchorterminal.com/people/hannah-gibson/), Chief Executive Officer
- [Jonathan Wiseman](https://www.anchorterminal.com/people/jonathan-wiseman/), General Counsel, Chief People Officer and Company Secretary
- [Mathew Ankers](https://www.anchorterminal.com/people/mathew-ankers/), Chief Financial Officer
- [Tim Steiner](https://www.anchorterminal.com/people/tim-steiner/), Founder and founding Chief Executive Officer of Ocado, Chairman of Ocado Retail

## Questions

### Who is Dan Elton?

Dan Elton is chief customer officer at Ocado Retail. He was previously executive vice president of customer at ASOS and chief customer officer at Made.com, and earlier worked in marketing and strategy at Google, Argos, Sainsbury's and Tesco after starting his career as a management consultant.

### What does Ocado Retail Limited make?

Anchor Terminal lists Ocado from Ocado Retail Limited. Ocado is an online grocery retailer with website and app ordering, delivery slots and shopping lists. It is a potential destination for meal-plan shopping, but external agent checkout access has not been verified.

### How are Dan's tools graded?

Ocado is graded F, 7.4 out of 100, on Anchor Terminal's benchmark, which scores every listing against the same checklist.

## Sources

- https://www.ocado.com/
- https://www.ocado.com/content/get-in-touch
- https://www.ocadogroup.com/about-us/our-board-and-leadership
- https://en.wikipedia.org/wiki/Ocado
- https://en.wikipedia.org/wiki/Jason_Gissing

These are the people building the tools we list, named for their public role in the company or project behind a listing, from public pages, with the date it was researched. They don't work for Anchor Terminal (our own team is on the about page, /about/#author). We show public roles, public profiles and what the listing pages show, nothing private. To correct something, send an about or a photo, or have a page removed, write to privacy@anchorterminal.com.

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