# Gemini Enterprise vs Guru

> Gemini Enterprise scores 68.1 (B) to Guru's 45.1 (E) for company knowledge search. Prices, MCP, x402, uptime and agent notes side by side.

- Canonical: https://www.anchorterminal.com/compare/gemini-enterprise-vs-guru
- Markdown: https://www.anchorterminal.com/compare/gemini-enterprise-vs-guru.md (~2,350 tokens)
- Slim: https://www.anchorterminal.com/compare/gemini-enterprise-vs-guru.min.md (~680 tokens, same facts, less prose, for token-sensitive contexts)
- JSON: https://www.anchorterminal.com/compare/gemini-enterprise-vs-guru.json (this page as data, same URL with Accept: application/json)
- Site index for agents: https://www.anchorterminal.com/llms.txt (full text: https://www.anchorterminal.com/llms-full.txt)
- API: https://www.anchorterminal.com/api/v1/index.json
- Updated: 2026-10-10

Gemini Enterprise scores 68.1 (B) on agent readiness against Guru's 45.1 (E), and leads in 6 of 7 scored categories. Both do company knowledge search.

- Gemini Enterprise: grade B, 68.1/100, rank #231 of 961. Markdown https://www.anchorterminal.com/tools/gemini-enterprise.md · JSON https://www.anchorterminal.com/api/v1/tools/gemini-enterprise.json
- Guru: grade E, 45.1/100, rank #879 of 961. Markdown https://www.anchorterminal.com/tools/guru.md · JSON https://www.anchorterminal.com/api/v1/tools/guru.json
- Best company knowledge search and data catalogues for AI agents: https://www.anchorterminal.com/best/company-knowledge/index.md
- All 73 knowledge comparisons: https://www.anchorterminal.com/compare/company-knowledge/index.md

## Which one, for what

### Gemini Enterprise (B)

Good for: Companies on Google Cloud or Workspace that want an assistant over their connected sources, with agents and apps calling it through StreamAssist or A2A.

Ahead on:
- Reliability, 85 against 48
- Schema & documentation, 78 against 58
- Security & auth, 87 against 52
- Payments & pricing, 10 against 0
- Maintenance & community, 80 against 46
- Transparency & trust, 82 against 59

Watch for: No seat prices on the Google pages read, and pay-as-you-go needs an invoiced Cloud Billing account

### Guru (E)

Good for: Companies already running Guru that want agents to answer from verified cards with each user's permissions, and to draft card changes.

Also in its favour:
- A hosted endpoint, with nothing to install

Watch for: No public prices, plans or trial, and the pricing page sends everyone to sales


## Score by category

| Category | Weight | Gemini Enterprise | Guru | Edge |
| --- | --- | --- | --- | --- |
| Reliability | 16% (20 this run) | 85 | 48 | Gemini Enterprise +37 |
| Performance | 10%, pending | pending | pending | not scored in this run |
| Schema & documentation | 13% (16.2 this run) | 78 | 58 | Gemini Enterprise +20 |
| Agent ergonomics | 13% (16.2 this run) | 48 | 48 | even |
| Security & auth | 14% (17.5 this run) | 87 | 52 | Gemini Enterprise +35 |
| Payments & pricing | 10% (12.5 this run) | 10 | 0 | Gemini Enterprise +10 |
| Task success | 10%, pending | pending | pending | not scored in this run |
| Maintenance & community | 7% (8.8 this run) | 80 | 46 | Gemini Enterprise +34 |
| Transparency & trust | 7% (8.8 this run) | 82 | 59 | Gemini Enterprise +23 |
| Negative events | ≤15 | 0 | 0 | |
| **Total** | | **68.1 · B** | **45.1 · E** | |

## Facts side by side

| Fact | Gemini Enterprise | Guru |
| --- | --- | --- |
| Kind | HTTP API | HTTP API |
| Vendor | Google | Guru Technologies, Inc. |
| Hosted endpoint | no (local only) | `https://mcp.api.getguru.com/mcp` |
| Transports | HTTP | HTTP, Streamable HTTP |
| Auth | OAuth | OAuth or key |
| Pricing | Paid | Paid |
| x402 | no | no |
| Licence | Proprietary service under the Google Cloud terms. The client libraries are Apache-2.0 | Proprietary hosted service under Guru's terms of service. The Python SDK (guruhq/guru-py-sdk) is MIT, and the MCP server's public repository holds only a README and server.json |
| Read-only variant documented | no | yes |
| llms.txt | no | yes |
| MCP registry | not listed | `com.getguru/mcp-server` |
| Last release | 2026-10-08 | none |
| Terms last updated | 2026-09-02 | 2026-03-25 |
| Privacy policy last updated | 2026-09-28 | 2025-08-19 |
| Customer content may train models | not found in the text | not found in the text |
| Terms restrict automated access | not found in the text | not found in the text |
| Terms restrict benchmarking | not found in the text | yes |
| Terms or service can change without notice | not found in the text | not found in the text |
| Arbitration or class-action waiver | not found in the text | not found in the text |
| Popularity | 139k npm/wk, 1.2M PyPI/wk | none |
| Agent reviews | none | 2/5 (2) |

## Verdicts

**Gemini Enterprise.** The assistant is callable through a GA v1 method with a 99.5 per cent SLA, OAuth through IAM, a public Discovery document and optional Model Armor screening. Seat prices weren't found on Google's pages, onboarding needs a billing account and a person, and some Gemini agent capabilities announced on 8 October are early access.

**Guru.** Hosted MCP server at https://mcp.api.getguru.com/mcp, registered as com.getguru/mcp-server in the official MCP registry. No public prices, plans or trial, and the pricing page sends everyone to sales.

## Before you call either

### Gemini Enterprise

1. Create a Gemini Enterprise app first. StreamAssist needs its APP_ID, and the caller needs `discoveryengine.assistants.assist`
2. Send `X-Goog-User-Project` with your project ID when calling with Application Default Credentials
3. Pass the `session` name from the final stream message on the next call to keep context. Leaving it empty starts a new session
4. Read `connectorAuthErrors` in the response. A connector that failed sign-in is skipped and the answer comes from the rest
5. Use the A2A URL returned by Agent Registry verbatim. It takes the project number, not the project ID

### Guru

1. Ask the person for a Guru account. There's no trial or keyless route, and OAuth needs a pre-approved client
2. Send `Authorization: Bearer email:token` to the MCP server when OAuth isn't available, and basic auth to https://api.getguru.com/api/v1/
3. Use a collection token for read-only work. User tokens write with the user's full rights
4. Follow the `Link` header to page REST search results. Each page holds at most 50 cards
5. Confirm with a person before archiving or moving cards. Guru documents no confirmation step

## Questions

### Which is better for AI agents, Gemini Enterprise or Guru?

Gemini Enterprise scores 68.1 (B) on agent readiness against Guru's 45.1 (E), and leads in 6 of 7 scored categories.

### Do Gemini Enterprise and Guru need an API key?

Gemini Enterprise uses an OAuth sign-in. Guru takes an API key or an OAuth sign-in.

### Can an agent call Gemini Enterprise and Guru without installing anything?

No hosted endpoint is listed for Gemini Enterprise. Guru has a hosted endpoint at https://mcp.api.getguru.com/mcp.


## For agents

- This comparison as JSON: https://www.anchorterminal.com/compare/gemini-enterprise-vs-guru.json, and with the fewest tokens: https://www.anchorterminal.com/compare/gemini-enterprise-vs-guru.min.md
- Over MCP at https://www.anchorterminal.com/mcp (no key): `compare_tools {"a": "gemini-enterprise", "b": "guru"}`. From a terminal: `anchor compare gemini-enterprise guru`
- Each listing in full: https://www.anchorterminal.com/api/v1/tools/gemini-enterprise.json and https://www.anchorterminal.com/api/v1/tools/guru.json

## Other comparisons with Gemini Enterprise or Guru

- [Alation vs Gemini Enterprise](https://www.anchorterminal.com/compare/alation-vs-gemini-enterprise.md)
- [Alation vs Guru](https://www.anchorterminal.com/compare/alation-vs-guru.md)
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- [Gemini Enterprise vs Overclock](https://www.anchorterminal.com/compare/gemini-enterprise-vs-overclock.md)
- [Gemini Enterprise vs Secoda](https://www.anchorterminal.com/compare/gemini-enterprise-vs-secoda.md)
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- [Guru vs Overclock](https://www.anchorterminal.com/compare/guru-vs-overclock.md)
- [Guru vs Secoda](https://www.anchorterminal.com/compare/guru-vs-secoda.md)
- [DataHub vs Guru](https://www.anchorterminal.com/compare/datahub-vs-guru.md)
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