# ComplyCube vs Persona

> Persona scores 69.5 (B) on agent readiness against ComplyCube's 63.7 (B), and leads in 6 of 7 scored categories. ComplyCube leads on reliability. Both do kyc identity. Category scores, facts, verdicts and agent notes side by side.

- Canonical: https://www.anchorterminal.com/compare/complycube-vs-persona
- Markdown: https://www.anchorterminal.com/compare/complycube-vs-persona.md (~2,150 tokens)
- Slim: https://www.anchorterminal.com/compare/complycube-vs-persona.min.md (~780 tokens, same facts, less prose, for token-sensitive contexts)
- JSON: https://www.anchorterminal.com/compare/complycube-vs-persona.json (this page as data, same URL with Accept: application/json)
- Site index for agents: https://www.anchorterminal.com/llms.txt (full text: https://www.anchorterminal.com/llms-full.txt)
- API: https://www.anchorterminal.com/api/v1/index.json
- Updated: 2026-10-08

Persona scores 69.5 (B) on agent readiness against ComplyCube's 63.7 (B), and leads in 6 of 7 scored categories. ComplyCube leads on reliability. Both do kyc identity.

- ComplyCube: grade B, 63.7/100, rank #299 of 722. Markdown https://www.anchorterminal.com/tools/complycube.md · JSON https://www.anchorterminal.com/api/v1/tools/complycube.json
- Persona: grade B, 69.5/100, rank #157 of 722. Markdown https://www.anchorterminal.com/tools/persona.md · JSON https://www.anchorterminal.com/api/v1/tools/persona.json

## Which one, for what

### ComplyCube (B)

Good for: An agent that creates clients, uploads documents, starts document, identity and AML screening checks and reads results for a regulated business, with low entry cost ($99 a month) and a scripted sandbox.

Ahead on:
- Reliability, 84 against 70

Watch for: One API key per environment with no scopes. The docs say keys carry many privileges

### Persona (B)

Good for: A company that already runs Persona and wants an agent to create inquiries from templates, read verification and report results, screen against watchlists and work review cases with a permission-limited key.

Ahead on:
- Schema & documentation, 85 against 78
- Agent ergonomics, 74 against 60
- Security & auth, 73 against 52
- Payments & pricing, 35 against 27
- Transparency & trust, 68 against 63

Watch for: Production access needs Persona's approval and a 12-month plan from $250 a month, and API-only integration is limited to Enterprise plans


## Score by category

| Category | Weight | ComplyCube | Persona | Edge |
| --- | --- | --- | --- | --- |
| Reliability | 16% (20 this run) | 84 | 70 | ComplyCube +14 |
| Performance | 10%, pending | pending | pending | not scored in this run |
| Schema & documentation | 13% (16.2 this run) | 78 | 85 | Persona +7 |
| Agent ergonomics | 13% (16.2 this run) | 60 | 74 | Persona +14 |
| Security & auth | 14% (17.5 this run) | 52 | 73 | Persona +21 |
| Payments & pricing | 10% (12.5 this run) | 27 | 35 | Persona +8 |
| Task success | 10%, pending | pending | pending | not scored in this run |
| Maintenance & community | 7% (8.8 this run) | 74 | 75 | Persona +1 |
| Transparency & trust | 7% (8.8 this run) | 63 | 68 | Persona +5 |
| Negative events | ≤15 | 0 | 0 | |
| **Total** | | **63.7 · B** | **69.5 · B** | |

## Facts side by side

| Fact | ComplyCube | Persona |
| --- | --- | --- |
| Kind | HTTP API | HTTP API |
| Vendor | ComplyCube (Teemo Technology Ltd) | Persona Identities, Inc. |
| Hosted endpoint | `https://api.complycube.com` | `https://mcp.withpersona.com` |
| Transports | HTTP | HTTP |
| Auth | API key | API key |
| Pricing | Pay per use | Paid |
| x402 | no | no |
| Licence | Proprietary service under ComplyCube's terms of service. The PHP library and the web, iOS and Android SDK repositories are MIT, and `@complycube/api` on npm is MIT | Proprietary service under Persona's terms of service. The `persona` JavaScript client on npm is MIT |
| Tools exposed | none | 190 |
| Read-only variant documented | no | no |
| llms.txt | yes | yes |
| Last release | 2026-10-06 | 2026-09-29 |
| Terms last updated | no date given | couldn't be read |
| Privacy policy last updated | no date given | couldn't be read |
| Customer content may train models | not found in the text | couldn't be read |
| Terms restrict automated access | not found in the text | couldn't be read |
| Terms restrict benchmarking | not found in the text | couldn't be read |
| Terms or service can change without notice | not found in the text | couldn't be read |
| Arbitration or class-action waiver | not found in the text | couldn't be read |
| Popularity | 6.2k npm/wk, 292 PyPI/wk | 570k npm/wk |

## Verdicts

**ComplyCube.** A sandbox with its own key and scripted outcomes, a public OpenAPI spec, Markdown docs and an audit log API suit an agent running verification checks. Each environment has one unscoped key, no idempotency keys were found, and the only published terms are undated and read as website terms.

**Persona.** The REST API has a public OpenAPI 3.1 file, llms.txt, API keys with per-resource permissions, idempotency keys on every POST and a 60-day sandbox trial with no card. Production needs a business review and a 12-month plan from $250 a month. The status page lists 11 incidents since 10 July 2026, including 70 minutes of timeouts across all products.

## Before you call either

### ComplyCube

1. Send the key bare in the `Authorization` header, with no Bearer prefix. Keys start `test_` or `live_`
2. Create a client first, then documents or live photos for it, then `POST /v1/checks` with the client and upload IDs
3. Stay under 10 requests a second live and 5 in the sandbox. On 429, back off exponentially with jitter, starting at 30 seconds
4. A badly formed filter returns 200 with no results, so check filter names before trusting an empty list
5. Checks are asynchronous. Subscribe to webhooks, verify the `ComplyCube-Signature` HMAC-SHA256 header, and expect duplicate and out-of-order events

### Persona

1. Ask for a dedicated key limited to the permissions the task needs. A new key has every standard permission until it's limited
2. Send `Persona-Version` on every call and an `Idempotency-Key` on every POST. A replayed key returns the first result, including a 500
3. Treat redact calls as irreversible. They permanently delete personal data and cascade to downstream objects
4. Stay under 300 requests a minute in production, read `RateLimit-Remaining` and `Quota-Remaining`, and back off on 429 because rejected requests still count
5. Use `fields` and `include` to cut response size. Through MCP these parameters aren't exposed, and only 14 tools take `filter`

## Questions

### Which is better for AI agents, ComplyCube or Persona?

Persona scores 69.5 (B) on agent readiness against ComplyCube's 63.7 (B), and leads in 6 of 7 scored categories. ComplyCube leads on reliability.

### Do ComplyCube and Persona need an API key?

Both need an API key.

### Can an agent call ComplyCube and Persona without installing anything?

Yes. ComplyCube has a hosted endpoint at https://api.complycube.com and Persona at https://mcp.withpersona.com.


## For agents

- This comparison as JSON: https://www.anchorterminal.com/compare/complycube-vs-persona.json, and with the fewest tokens: https://www.anchorterminal.com/compare/complycube-vs-persona.min.md
- Over MCP at https://www.anchorterminal.com/mcp (no key): `compare_tools {"a": "complycube", "b": "persona"}`. From a terminal: `anchor compare complycube persona`
- Each listing in full: https://www.anchorterminal.com/api/v1/tools/complycube.json and https://www.anchorterminal.com/api/v1/tools/persona.json

## Other comparisons with ComplyCube or Persona

- [ComplyCube vs Didit](https://www.anchorterminal.com/compare/complycube-vs-didit.md)
- [ComplyCube vs Jumio](https://www.anchorterminal.com/compare/complycube-vs-jumio.md)
- [ComplyCube vs Middesk](https://www.anchorterminal.com/compare/complycube-vs-middesk.md)
- [ComplyCube vs Sumsub](https://www.anchorterminal.com/compare/complycube-vs-sumsub.md)
- [ComplyCube vs Trulioo](https://www.anchorterminal.com/compare/complycube-vs-trulioo.md)
- [ComplyCube vs Veriff](https://www.anchorterminal.com/compare/complycube-vs-veriff.md)
- [Didit vs Persona](https://www.anchorterminal.com/compare/didit-vs-persona.md)
- [Jumio vs Persona](https://www.anchorterminal.com/compare/jumio-vs-persona.md)
- [Persona vs Sumsub](https://www.anchorterminal.com/compare/persona-vs-sumsub.md)
- [Persona vs Trulioo](https://www.anchorterminal.com/compare/persona-vs-trulioo.md)
- [Persona vs Veriff](https://www.anchorterminal.com/compare/persona-vs-veriff.md)
- [ComplyAdvantage vs ComplyCube](https://www.anchorterminal.com/compare/complyadvantage-vs-complycube.md)
- [ComplyAdvantage vs Persona](https://www.anchorterminal.com/compare/complyadvantage-vs-persona.md)
- [Middesk vs Persona](https://www.anchorterminal.com/compare/middesk-vs-persona.md)