{ "data": { "a": { "slug": "clevertap", "name": "CleverTap", "vendor": "WizRocket Inc.", "vendorUrl": "https://clevertap.com", "kind": "http-api", "category": "lifecycle-marketing", "summary": "CleverTap is a hosted customer engagement platform that stores user profiles and events and sends campaigns by push, email, SMS, WhatsApp and in-app messages. Agents reach it through a REST API authenticated with an account ID and passcode.", "url": "https://www.anchorterminal.com/tools/clevertap", "markdownUrl": "https://www.anchorterminal.com/tools/clevertap.md", "slimMarkdownUrl": "https://www.anchorterminal.com/tools/clevertap.min.md", "jsonUrl": "https://www.anchorterminal.com/api/v1/tools/clevertap.json", "repo": "https://github.com/CleverTap/clevertap-node", "license": "Proprietary service under CleverTap's Terms of Service. The Node.js API library on GitHub is MIT", "transports": [ "http" ], "packages": [ { "registry": "npm", "name": "clevertap" } ], "auth": "api-key", "authNotes": "Access needs a CleverTap account, which the Core plan's 30-day trial opens through a browser signup. Every call sends `X-CleverTap-Account-Id` and `X-CleverTap-Passcode` headers. An admin, or a user with write access to User Settings, creates up to 100 named account passcodes under Settings, Passcodes, each with an optional expiry, and can delete them. An admin can instead grant per-user passcodes, valid for 1 to 365 days or up to 10 years, and reset or revoke them. No scopes, read-only passcodes or OAuth were found for the customer API. Partners that connect customer accounts through `/v1/connect` are allowlisted by email request. SCIM provisioning has its own endpoints.", "pricing": "paid", "pricingNotes": "Core starts at 85 dollars a month for up to 5,000 monthly active users, before tax and add-ons, with a 30-day free trial. Billing details are needed before the last seven days of the trial, per the account docs. Prices for the larger tiers (20,000 to 100,000 users) are chosen in a selector that our reader did not see. Pro and Ultimate are sold through a demo. The plan table lists API access (import and export) as a plan item, and no per-call price was found. Each user is allowed 10,000 data points a month, with overage charges (checked 2026-10-09).", "priceSummary": "$85 / mo", "where": "local", "x402": { "level": "no", "evidence": "No x402, MPP or L402 in the developer docs index, the API pages read, the pricing page or the terms (checked 2026-10-09).", "endpoints": [] }, "toolCount": null, "popularity": { "githubStars": null, "npmWeekly": 2985, "pypiWeekly": null, "asOf": "2026-10-09" }, "docsUrl": "https://developer.clevertap.com/docs/api-overview", "llmsTxt": "https://developer.clevertap.com/llms.txt", "capabilities": [ "marketing.profiles", "marketing.events", "marketing.campaigns", "marketing.segments", "notify.push" ], "tags": [ "official", "hosted", "api-key", "llms-txt", "closed-source", "eu-region", "soc2", "node" ], "lastRelease": "2026-10-01", "graded": true, "anchor": { "graded": true, "score": 48.8, "grade": "D", "agentReady": false, "rank": 806, "ranked": true, "rankOf": 950, "categoryRank": 9, "methodology": "0.4", "run": "2026-10-01", "scores": { "ergonomics": 53, "maintenance": 73, "payments": 25, "reliability": 30, "schema": 57, "security": 56, "transparency": 64 }, "pending": [ "performance", "tasks" ], "assessment": { "confidence": "medium", "date": "2026-10-09" }, "negative": 0, "verdict": "CleverTap's REST API uploads and reads profiles and events, creates and stops campaigns and reports results, with Markdown docs, numeric concurrency limits and a 30-day Core trial. No OpenAPI file or public status page was found, passcodes carry no scopes, and the docs say campaigns created through the API are not restricted by role-based access control.", "bestFor": "A team already on CleverTap that wants an agent to load profiles and events, read them back, create or stop API campaigns and pull campaign reports.", "strengths": [ "Both docs hosts publish llms.txt and a Markdown twin of every page, with request examples in up to six languages", "A concurrency limit is published for 23 API groups, 15 parallel requests on uploads and 3 on the others", "Up to 100 named account passcodes with optional expiry, plus per-user passcodes an admin can reset or revoke", "Create Campaign accepts `estimate_only` to return reach without creating anything and `draft` to save without sending", "Audit logs list API key creation and revocation and API access, with CSV download and a daily export to cloud storage" ], "weaknesses": [ "No OpenAPI file was found. The contract is prose tables plus a Postman collection published as a zip on GitHub", "No public status page or SLA was found on the site, the docs or the terms, which leave service levels to each order", "Passcodes carry no scopes or read-only mode, and the docs say campaigns created through the API are not restricted by role-based access control", "Get User Profiles returns some throttling errors with HTTP 200 and a `fail` status in the body", "The Terms of Service (30 April 2021) bar customers from publicly disseminating information on the performance of the Services, which matters before any probe is run" ], "agentNotes": [ "Call the host for the account's region, such as `in1.api.clevertap.com` or `us1.api.clevertap.com`. `api.clevertap.com` is the Europe region", "Send `X-CleverTap-Account-Id` and `X-CleverTap-Passcode` headers on every call, and ask for a named passcode with an expiry date", "Check `status` in the body as well as the HTTP code. Get User Profiles can answer 200 with `\"status\":\"fail\"` when throttled", "Add `dryRun=1` to an upload URL to validate up to 1,000 records without storing them", "Set `estimate_only` or `draft` to true on Create Campaign before a real send. API campaigns bypass dashboard role restrictions" ], "metrics": { "kind": "remote", "measured": false }, "reviewCount": 0, "avgRating": 0, "history": [ { "basis": "public evidence", "confidence": "medium", "grade": "D", "methodology": "0.4", "pending": [ "performance", "tasks" ], "run": "2026-10-01", "runLabel": "October 2026 research run", "score": 48.8 } ], "editorialScores": { "ergonomics": 53, "maintenance": 73, "payments": 25, "reliability": 30, "schema": 57, "security": 56, "transparency": 50 }, "provenanceScore": 78 }, "connect": { "install": "npm install clevertap", "http": "curl -X POST -d '{\"d\":[{\"identity\":\"USER_ID\",\"type\":\"profile\",\"profileData\":{\"Name\": \"George Montana\", \"Customer Type\": \"Silver\"}}]}' \"https://in1.api.clevertap.com/1/upload\" \\\n-H \"X-CleverTap-Account-Id: ACCOUNT_ID\" \\\n-H \"X-CleverTap-Passcode: PASSCODE\" \\\n-H \"Content-Type: application/json; charset=utf-8\"" }, "letme": { "capability": "https://letme.dev/marketing.profiles", "tool": "https://letme.dev/clevertap" }, "area": "communication", "unitPrices": [ { "item": "Core, up to 5,000 monthly active users", "unit": "month", "usd": 85, "note": "before tax and add-ons, after a 30-day trial" } ], "provenance": { "legalEntity": "WizRocket Inc.", "domain": "clevertap.com", "domainRegistered": "2015-08-19", "endpointOnVendorDomain": true, "terms": "https://clevertap.com/terms-service/", "privacy": "https://clevertap.com/privacy-policy/", "statusPage": "", "changelog": "https://docs.clevertap.com/docs/whats-new", "securityTxt": "none", "checked": "2026-10-09", "notes": [ "The Terms of Service (last updated 30 April 2021) govern the software-as-a-service products of WizRocket Inc. and its affiliates and choose California law. The site footer gives CleverTap Private Limited as the legal name.", "The privacy policy (last updated 9 April 2026) names WizRocket Inc., a Delaware corporation, CleverTap Private Limited (India) and CleverTap Pte. Ltd. (Singapore), and covers CleverTap as processor of customers' end-user data.", "The API answers on api.clevertap.com and regional subdomains of it, all on the vendor's domain.", "https://clevertap.com/.well-known/security.txt returns 404. No disclosure policy or bug bounty was found on the pages read.", "No status page is linked from the home page, the pricing, security, terms or privacy pages or either docs index. No status address was guessed.", "Product release notes are grouped by month with no day. SDK changelogs are monthly pages that link dated GitHub releases.", "RDAP for clevertap.com gives a registration date of 2015-08-19." ], "score": 78 }, "pageJsonUrl": "https://www.anchorterminal.com/tools/clevertap.json", "live": { "slug": "clevertap", "versions": [ { "registry": "github", "name": "CleverTap/clevertap-node", "version": "v1.3.1", "released": "2026-07-07", "seenAt": "2026-10-09T16:45:33.853569804Z" }, { "registry": "npm", "name": "clevertap", "version": "1.3.1", "seenAt": "2026-10-09T16:45:32.839760862Z" } ], "githubStars": 8, "npmWeekly": 2985, "pages": [ { "url": "https://docs.clevertap.com/docs/whats-new", "kind": "changelog", "status": 200, "checkedAt": "2026-10-09T18:36:49.554146884Z", "changedAt": "0001-01-01T00:00:00Z", "fingerprint": "bd5b09fcb0bb" }, { "url": "https://clevertap.com/privacy-policy/", "kind": "privacy", "status": 200, "checkedAt": "2026-10-09T18:33:45.297888302Z", "changedAt": "0001-01-01T00:00:00Z", "fingerprint": "df19d42437f7" }, { "url": "https://clevertap.com/terms-service/", "kind": "terms", "status": 200, "checkedAt": "2026-10-09T18:33:47.384511871Z", "changedAt": "0001-01-01T00:00:00Z", "fingerprint": "e8f066ae0f2d" } ], "updatedAt": "2026-10-09T18:36:49.554146884Z" } }, "answer": "Omnisend scores 64.9 (B) on agent readiness against CleverTap's 48.8 (D), and leads in 6 of 7 scored categories. CleverTap leads on maintenance \u0026 community.", "b": { "slug": "omnisend", "name": "Omnisend", "vendor": "Omnisend, UAB", "vendorUrl": "https://www.omnisend.com", "kind": "http-api", "category": "lifecycle-marketing", "summary": "Omnisend is an email, SMS and push marketing platform for online shops. Agents reach contacts, events, segments, campaigns, automations and forms through a REST API with dated versions and an official hosted MCP server.", "url": "https://www.anchorterminal.com/tools/omnisend", "markdownUrl": "https://www.anchorterminal.com/tools/omnisend.md", "slimMarkdownUrl": "https://www.anchorterminal.com/tools/omnisend.min.md", "jsonUrl": "https://www.anchorterminal.com/api/v1/tools/omnisend.json", "license": "Proprietary service under Omnisend's Terms of Use", "transports": [ "http", "streamable-http" ], "remoteUrl": "https://api.omnisend.com/api", "packages": [], "auth": "mixed", "authNotes": "Access is self-serve with an API key. A user creates a named key in the app under API keys, copies it once, and sends it as `Authorization: Omnisend-API-Key \u003ckey\u003e` with `Omnisend-Version: 2026-03-15`. OAuth 2.0 with the authorisation code grant and per-resource scopes is for apps, and credentials are issued through a request form in one to three business days. The hosted MCP server takes OAuth with dynamic client registration, needs the Owner, Admin, Manager or Partner role, and asks for an access level on the consent screen. Whether an API key can be limited to scopes was not found in the pages read.", "pricing": "freemium", "pricingNotes": "Free plan with 250 contacts and 500 emails a month, no credit card required, so an agent's owner can start without a contract. Paid plans scale with contacts through a slider. At the page's defaults Standard (500 contacts, 6,000 emails a month) shows $11.20 a month for the first three months against a three-month total of $48.00, and Pro (2,500 contacts, unlimited emails) $41.30 against $177.00. SMS starts at $0.007 a message. API calls aren't metered, and the page lists Omnisend MCP under every plan (https://www.omnisend.com/pricing/, checked 2026-10-09).", "priceSummary": "$16 / mo", "where": "hosted", "x402": { "level": "no", "evidence": "No x402, MPP or L402 in the API documentation or the pricing page. The 402 response on the send campaign endpoint is an ordinary plan payment error (checked 2026-10-09).", "endpoints": [] }, "toolCount": 4, "popularity": { "githubStars": null, "npmWeekly": null, "pypiWeekly": null, "asOf": "2026-10-09" }, "docsUrl": "https://api-docs.omnisend.com/", "llmsTxt": "https://api-docs.omnisend.com/llms.txt", "capabilities": [ "marketing.profiles", "marketing.events", "marketing.segments", "marketing.campaigns", "marketing.journeys", "email.templates", "forms.create" ], "tags": [ "official", "hosted", "mcp", "closed-source", "oauth", "llms-txt", "free-tier", "no-card", "status-page", "bug-bounty" ], "lastRelease": "2026-07-10", "graded": true, "anchor": { "graded": true, "score": 64.9, "grade": "B", "agentReady": false, "rank": 334, "ranked": true, "rankOf": 950, "categoryRank": 4, "methodology": "0.4", "run": "2026-10-01", "scores": { "ergonomics": 79, "maintenance": 29, "payments": 30, "reliability": 81, "schema": 79, "security": 57, "transparency": 77 }, "pending": [ "performance", "tasks" ], "assessment": { "confidence": "medium", "date": "2026-10-09" }, "negative": 0, "verdict": "The API documents 104 operations with per-operation OpenAPI definitions, cursor pagination, RFC 9457 errors and published rate limits, and the hosted MCP server fronts them with four tools and a read-only consent preset. No approval hold before a campaign send, no idempotency keys, no SLA and no official SDK were found in the reviewed documentation.", "bestFor": "Online shops already on Omnisend that want an agent to read campaign results, manage contacts and segments, and draft campaigns or automations.", "strengths": [ "Each of the 104 documented operations has a Markdown page with its OpenAPI 3.0 definition, required scopes and rate limit, indexed in `llms.txt`", "The hosted MCP server lists four tools (`search`, `tool_schema`, `tool_documentation`, `execute`) in front of the whole API, with a read-only preset on the OAuth consent screen", "Errors follow RFC 9457 with a field-level `errors` array that reports every validation failure at once, plus a trace ID in `instance`", "Rate limits are published per endpoint, 400 requests a minute by default on a sliding window per brand", "The Free plan has 250 contacts and 500 emails a month, and the pricing page says no credit card is required", "The status page has an API component and its history feed shows no incident between 27 May and 9 October 2026" ], "weaknesses": [ "No approval or hold step before `POST /campaigns/{id}/send` was found. The terms make the customer responsible for approving each action an AI agent takes", "No idempotency keys were found. Event `eventID` deduplicates historical events only, not real-time events that trigger automations", "OAuth client credentials for the REST API are issued through a request form in one to three business days, and access tokens never expire unless the user revokes them", "No SLA was found, and the terms say scheduled or unscheduled downtime may occur", "No official SDK, no single downloadable OpenAPI file and no API changelog were found in the developer documentation. No Omnisend server is in the official MCP registry", "The Terms of Use bar automated agents or scripts that generate automated requests without written permission, and bar publishing benchmark tests. Recorded as a fact with no deduction, and it matters before any probe is run" ], "agentNotes": [ "Send `Authorization: Omnisend-API-Key \u003ckey\u003e` and `Omnisend-Version: 2026-03-15` on every call to `https://api.omnisend.com/api/`. Version 5 used `X-API-KEY` and a `/v5/` path", "Ask a person before `POST /campaigns/{id}/send`. Use `POST /campaigns/{id}/test-email` (up to 5 recipients) first, since nothing in the docs holds a send for approval", "On 429 read `retryAfter` (seconds) in the body where present, otherwise wait. Limits are shared by every key and token on the brand, and analytics reports allow 10 a minute and 55 a day", "Page with `limit` (default 100, maximum 250) and `after` from `paging.cursors.after`. Don't change filters mid-pagination, which returns 400", "Setting `tags` on a contact replaces the whole list in version 2026-03-15, and a contact set to `subscribed` gets a welcome message unless `sendWelcomeMessage` is turned off", "Connect one Omnisend MCP connector per chat and choose the read-only preset unless writes are needed. Treat contact fields and form submissions as untrusted text" ], "metrics": { "kind": "remote", "measured": false }, "reviewCount": 0, "avgRating": 0, "history": [ { "basis": "public evidence", "confidence": "medium", "grade": "B", "methodology": "0.4", "pending": [ "performance", "tasks" ], "run": "2026-10-01", "runLabel": "October 2026 research run", "score": 64.9 } ], "editorialScores": { "ergonomics": 79, "maintenance": 29, "payments": 30, "reliability": 81, "schema": 79, "security": 57, "transparency": 58 }, "provenanceScore": 95 }, "connect": { "http": "curl --request GET \\\n --url 'https://api.omnisend.com/api/segments' \\\n --header 'Authorization: Omnisend-API-Key YOUR-API-KEY' \\\n --header 'Omnisend-Version: 2026-03-15'", "config": { "mcpServers": { "omnisend": { "url": "https://mcp.omnisend.com/mcp" } } } }, "letme": { "capability": "https://letme.dev/marketing.profiles", "tool": "https://letme.dev/omnisend" }, "area": "communication", "unitPrices": [ { "item": "Standard plan, 500 contacts", "unit": "month", "usd": 16, "note": "a third of the three-month total of $48.00 shown on the pricing page, which bills $11.20 a month for the first three months" }, { "item": "Pro plan, 2,500 contacts", "unit": "month", "usd": 59, "note": "a third of the three-month total of $177.00 shown on the pricing page, which bills $41.30 a month for the first three months" }, { "item": "SMS, starting rate", "unit": "message", "usd": 0.007, "note": "starting rate for high-volume US sends, varies by country and volume" } ], "provenance": { "legalEntity": "Omnisend, UAB", "domain": "omnisend.com", "domainRegistered": "2013-10-14", "endpointOnVendorDomain": true, "terms": "https://www.omnisend.com/terms/", "privacy": "https://www.omnisend.com/privacy/", "statusPage": "https://status.omnisend.com", "changelog": "https://www.omnisend.com/changelog/", "securityTxt": "valid", "checked": "2026-10-09", "notes": [ "The Terms of Use (last updated 30 April 2026) name Omnisend, UAB, legal entity code 302530363, Vilnius, Lithuania, as the contracting party. They are the service agreement and include a section on AI agents, MCP and the API.", "The Privacy Policy (last updated 18 June 2026) covers the group's companies as controllers. Processing of customers' contact data is governed by the Data Processing Agreement of 22 September 2025.", "The REST API answers at api.omnisend.com and the MCP server at mcp.omnisend.com, both omnisend.com subdomains.", "www.omnisend.com/.well-known/security.txt gives security@omnisend.com and the bug bounty page as policy, and has no Expires field, which RFC 9116 requires. It is recorded as valid.", "The changelog is the product changelog. No API changelog was found in the developer documentation.", "RDAP for omnisend.com gives a registration date of 2013-10-14." ], "score": 95 }, "pageJsonUrl": "https://www.anchorterminal.com/tools/omnisend.json", "live": { "slug": "omnisend", "probe": { "target": "https://api.omnisend.com/api", "method": "get", "lastAt": "2026-10-10T03:53:36.417415425Z", "lastOk": true, "lastStatus": 404, "lastMs": 135, "authRequired": false, "uptime24h": 100, "uptime30d": 100, "p50ms24h": 150, "p95ms24h": 223, "samples24h": 125, "samples30d": 125, "days": [ { "date": "2026-10-09", "probes": 85, "ok": 85 }, { "date": "2026-10-10", "probes": 40, "ok": 40 } ] }, "vendorStatus": { "page": "https://status.omnisend.com", "indicator": "none", "summary": "All Systems Operational", "checkedAt": "2026-10-10T03:58:30.213877732Z" }, "pages": [ { "url": "https://www.omnisend.com/changelog/", "kind": "changelog", "status": 200, "checkedAt": "2026-10-09T18:52:40.626914195Z", "changedAt": "0001-01-01T00:00:00Z", "fingerprint": "4ee91ee1c9c0" }, { "url": "https://www.omnisend.com/pricing/", "kind": "pricing", "status": 200, "checkedAt": "2026-10-09T18:52:43.649861328Z", "changedAt": "0001-01-01T00:00:00Z", "fingerprint": "a4f809f8a468" }, { "url": "https://www.omnisend.com/privacy/", "kind": "privacy", "status": 200, "checkedAt": "2026-10-09T18:52:45.267503247Z", "changedAt": "0001-01-01T00:00:00Z", "fingerprint": "2fe5ad4e76ef" }, { "url": "https://www.omnisend.com/terms/", "kind": "terms", "status": 200, "checkedAt": "2026-10-09T18:52:47.254298905Z", "changedAt": "0001-01-01T00:00:00Z", "fingerprint": "8732e799e365" } ], "updatedAt": "2026-10-10T03:58:30.213877732Z" } }, "facts": [ { "a": "HTTP API", "b": "HTTP API", "name": "Kind" }, { "a": "WizRocket Inc.", "b": "Omnisend, UAB", "name": "Vendor" }, { "a": "no (local only)", "b": "https://api.omnisend.com/api", "name": "Hosted endpoint" }, { "a": "HTTP", "b": "HTTP, Streamable HTTP", "name": "Transports" }, { "a": "API key", "b": "OAuth or key", "name": "Auth" }, { "a": "Paid", "b": "Freemium", "name": "Pricing" }, { "a": "no", "b": "no", "name": "x402" }, { "a": "Proprietary service under CleverTap's Terms of Service. The Node.js API library on GitHub is MIT", "b": "Proprietary service under Omnisend's Terms of Use", "name": "Licence" }, { "a": "none", "b": "4", "name": "Tools exposed" }, { "a": "no", "b": "yes", "name": "Read-only variant documented" }, { "a": "yes", "b": "yes", "name": "llms.txt" }, { "a": "2026-10-01", "b": "2026-07-10", "name": "Last release" }, { "a": "2021-04-30", "b": "2026-04-30", "name": "Terms last updated" }, { "a": "2026-04-09", "b": "2026-06-18", "name": "Privacy policy last updated" }, { "a": "not found in the text", "b": "not found in the text", "name": "Customer content may train models" }, { "a": "not found in the text", "b": "yes", "name": "Terms restrict automated access" }, { "a": "yes", "b": "yes", "name": "Terms restrict benchmarking" }, { "a": "not found in the text", "b": "not found in the text", "name": "Terms or service can change without notice" }, { "a": "not found in the text", "b": "not found in the text", "name": "Arbitration or class-action waiver" }, { "a": "3k npm/wk", "b": "none", "name": "Popularity" } ], "faq": [ { "answer": "Omnisend scores 64.9 (B) on agent readiness against CleverTap's 48.8 (D), and leads in 6 of 7 scored categories. CleverTap leads on maintenance \u0026 community.", "question": "Which is better for AI agents, CleverTap or Omnisend?" }, { "answer": "CleverTap needs an API key. Omnisend takes an API key or an OAuth sign-in.", "question": "Do CleverTap and Omnisend need an API key?" }, { "answer": "No hosted endpoint is listed for CleverTap. Omnisend has a hosted endpoint at https://api.omnisend.com/api.", "question": "Can an agent call CleverTap and Omnisend without installing anything?" } ], "goodFor": [ { "aheadOn": [ "Maintenance \u0026 community, 73 against 29" ], "also": null, "goodFor": "A team already on CleverTap that wants an agent to load profiles and events, read them back, create or stop API campaigns and pull campaign reports.", "slug": "clevertap", "watchFor": "No OpenAPI file was found. The contract is prose tables plus a Postman collection published as a zip on GitHub" }, { "aheadOn": [ "Reliability, 81 against 30", "Schema \u0026 documentation, 79 against 57", "Agent ergonomics, 79 against 53", "Payments \u0026 pricing, 30 against 25", "Transparency \u0026 trust, 77 against 64" ], "also": [ "A hosted endpoint, with nothing to install", "Free to start without a card" ], "goodFor": "Online shops already on Omnisend that want an agent to read campaign results, manage contacts and segments, and draft campaigns or automations.", "slug": "omnisend", "watchFor": "No approval or hold step before `POST /campaigns/{id}/send` was found. The terms make the customer responsible for approving each action an AI agent takes" } ], "job": { "capability": "marketing.profiles", "name": "Marketing audiences" }, "others": [ { "json": "https://www.anchorterminal.com/compare/activecampaign-vs-clevertap.json", "title": "ActiveCampaign vs CleverTap", "url": "https://www.anchorterminal.com/compare/activecampaign-vs-clevertap" }, { "json": "https://www.anchorterminal.com/compare/activecampaign-vs-omnisend.json", "title": "ActiveCampaign vs Omnisend", "url": "https://www.anchorterminal.com/compare/activecampaign-vs-omnisend" }, { "json": "https://www.anchorterminal.com/compare/braze-vs-clevertap.json", "title": "Braze vs CleverTap", "url": "https://www.anchorterminal.com/compare/braze-vs-clevertap" }, { "json": "https://www.anchorterminal.com/compare/braze-vs-omnisend.json", "title": "Braze vs Omnisend", "url": "https://www.anchorterminal.com/compare/braze-vs-omnisend" }, { "json": "https://www.anchorterminal.com/compare/clevertap-vs-customer-io.json", "title": "CleverTap vs Customer.io", "url": "https://www.anchorterminal.com/compare/clevertap-vs-customer-io" }, { "json": "https://www.anchorterminal.com/compare/clevertap-vs-iterable.json", "title": "CleverTap vs Iterable", "url": "https://www.anchorterminal.com/compare/clevertap-vs-iterable" }, { "json": "https://www.anchorterminal.com/compare/clevertap-vs-klaviyo.json", "title": "CleverTap vs Klaviyo API + MCP", "url": "https://www.anchorterminal.com/compare/clevertap-vs-klaviyo" }, { "json": "https://www.anchorterminal.com/compare/clevertap-vs-mailchimp-marketing.json", "title": "CleverTap vs Mailchimp Marketing API", "url": "https://www.anchorterminal.com/compare/clevertap-vs-mailchimp-marketing" }, { "json": "https://www.anchorterminal.com/compare/clevertap-vs-moengage.json", "title": "CleverTap vs MoEngage", "url": "https://www.anchorterminal.com/compare/clevertap-vs-moengage" }, { "json": "https://www.anchorterminal.com/compare/customer-io-vs-omnisend.json", "title": "Customer.io vs Omnisend", "url": "https://www.anchorterminal.com/compare/customer-io-vs-omnisend" }, { "json": "https://www.anchorterminal.com/compare/iterable-vs-omnisend.json", "title": "Iterable vs Omnisend", "url": "https://www.anchorterminal.com/compare/iterable-vs-omnisend" }, { "json": "https://www.anchorterminal.com/compare/klaviyo-vs-omnisend.json", "title": "Klaviyo API + MCP vs Omnisend", "url": "https://www.anchorterminal.com/compare/klaviyo-vs-omnisend" }, { "json": "https://www.anchorterminal.com/compare/mailchimp-marketing-vs-omnisend.json", "title": "Mailchimp Marketing API vs Omnisend", "url": "https://www.anchorterminal.com/compare/mailchimp-marketing-vs-omnisend" }, { "json": "https://www.anchorterminal.com/compare/moengage-vs-omnisend.json", "title": "MoEngage vs Omnisend", "url": "https://www.anchorterminal.com/compare/moengage-vs-omnisend" } ], "scores": [ { "by": 51, "clevertap": 30, "edge": "omnisend", "key": "reliability", "name": "Reliability", "omnisend": 81, "weight": 16 }, { "key": "performance", "name": "Performance", "pending": true, "weight": 10 }, { "by": 22, "clevertap": 57, "edge": "omnisend", "key": "schema", "name": "Schema \u0026 documentation", "omnisend": 79, "weight": 13 }, { "by": 26, "clevertap": 53, "edge": "omnisend", "key": "ergonomics", "name": "Agent ergonomics", "omnisend": 79, "weight": 13 }, { "by": 1, "clevertap": 56, "edge": "omnisend", "key": "security", "name": "Security \u0026 auth", "omnisend": 57, "weight": 14 }, { "by": 5, "clevertap": 25, "edge": "omnisend", "key": "payments", "name": "Payments \u0026 pricing", "omnisend": 30, "weight": 10 }, { "key": "tasks", "name": "Task success", "pending": true, "weight": 10 }, { "by": 44, "clevertap": 73, "edge": "clevertap", "key": "maintenance", "name": "Maintenance \u0026 community", "omnisend": 29, "weight": 7 }, { "by": 13, "clevertap": 64, "edge": "omnisend", "key": "transparency", "name": "Transparency \u0026 trust", "omnisend": 77, "weight": 7 } ], "summary": "Omnisend scores 64.9 (B) on agent readiness against CleverTap's 48.8 (D), and leads in 6 of 7 scored categories. CleverTap leads on maintenance \u0026 community. Both do marketing audiences.", "verdicts": { "clevertap": "CleverTap's REST API uploads and reads profiles and events, creates and stops campaigns and reports results, with Markdown docs, numeric concurrency limits and a 30-day Core trial. No OpenAPI file or public status page was found, passcodes carry no scopes, and the docs say campaigns created through the API are not restricted by role-based access control.", "omnisend": "The API documents 104 operations with per-operation OpenAPI definitions, cursor pagination, RFC 9457 errors and published rate limits, and the hosted MCP server fronts them with four tools and a read-only consent preset. No approval hold before a campaign send, no idempotency keys, no SLA and no official SDK were found in the reviewed documentation." } }, "kind": "anchor.page", "links": { "api": "https://www.anchorterminal.com/api/v1/index.json", "html": "https://www.anchorterminal.com/compare/clevertap-vs-omnisend", "json": "https://www.anchorterminal.com/compare/clevertap-vs-omnisend.json", "llms": "https://www.anchorterminal.com/llms.txt", "markdown": "https://www.anchorterminal.com/compare/clevertap-vs-omnisend.md", "slim": "https://www.anchorterminal.com/compare/clevertap-vs-omnisend.min.md" }, "markdown": "Omnisend scores 64.9 (B) on agent readiness against CleverTap's 48.8 (D), and leads in 6 of 7 scored categories. CleverTap leads on maintenance \u0026 community. Both do marketing audiences.\n\n- CleverTap: grade D, 48.8/100, rank #806 of 950. Markdown https://www.anchorterminal.com/tools/clevertap.md · JSON https://www.anchorterminal.com/api/v1/tools/clevertap.json\n- Omnisend: grade B, 64.9/100, rank #334 of 950. Markdown https://www.anchorterminal.com/tools/omnisend.md · JSON https://www.anchorterminal.com/api/v1/tools/omnisend.json\n- Best lifecycle marketing and customer engagement platforms for AI agents: https://www.anchorterminal.com/best/lifecycle-marketing/index.md\n- All 36 lifecycle marketing comparisons: https://www.anchorterminal.com/compare/lifecycle-marketing/index.md\n\n## Which one, for what\n\n### CleverTap (D)\n\nGood for: A team already on CleverTap that wants an agent to load profiles and events, read them back, create or stop API campaigns and pull campaign reports.\n\nAhead on:\n- Maintenance \u0026 community, 73 against 29\n\nWatch for: No OpenAPI file was found. The contract is prose tables plus a Postman collection published as a zip on GitHub\n\n### Omnisend (B)\n\nGood for: Online shops already on Omnisend that want an agent to read campaign results, manage contacts and segments, and draft campaigns or automations.\n\nAhead on:\n- Reliability, 81 against 30\n- Schema \u0026 documentation, 79 against 57\n- Agent ergonomics, 79 against 53\n- Payments \u0026 pricing, 30 against 25\n- Transparency \u0026 trust, 77 against 64\n\nAlso in its favour:\n- A hosted endpoint, with nothing to install\n- Free to start without a card\n\nWatch for: No approval or hold step before `POST /campaigns/{id}/send` was found. The terms make the customer responsible for approving each action an AI agent takes\n\n\n## Score by category\n\n| Category | Weight | CleverTap | Omnisend | Edge |\n| --- | --- | --- | --- | --- |\n| Reliability | 16% (20 this run) | 30 | 81 | Omnisend +51 |\n| Performance | 10%, pending | pending | pending | not scored in this run |\n| Schema \u0026 documentation | 13% (16.2 this run) | 57 | 79 | Omnisend +22 |\n| Agent ergonomics | 13% (16.2 this run) | 53 | 79 | Omnisend +26 |\n| Security \u0026 auth | 14% (17.5 this run) | 56 | 57 | Omnisend +1 |\n| Payments \u0026 pricing | 10% (12.5 this run) | 25 | 30 | Omnisend +5 |\n| Task success | 10%, pending | pending | pending | not scored in this run |\n| Maintenance \u0026 community | 7% (8.8 this run) | 73 | 29 | CleverTap +44 |\n| Transparency \u0026 trust | 7% (8.8 this run) | 64 | 77 | Omnisend +13 |\n| Negative events | ≤15 | 0 | 0 | |\n| **Total** | | **48.8 · D** | **64.9 · B** | |\n\n## Facts side by side\n\n| Fact | CleverTap | Omnisend |\n| --- | --- | --- |\n| Kind | HTTP API | HTTP API |\n| Vendor | WizRocket Inc. | Omnisend, UAB |\n| Hosted endpoint | no (local only) | `https://api.omnisend.com/api` |\n| Transports | HTTP | HTTP, Streamable HTTP |\n| Auth | API key | OAuth or key |\n| Pricing | Paid | Freemium |\n| x402 | no | no |\n| Licence | Proprietary service under CleverTap's Terms of Service. The Node.js API library on GitHub is MIT | Proprietary service under Omnisend's Terms of Use |\n| Tools exposed | none | 4 |\n| Read-only variant documented | no | yes |\n| llms.txt | yes | yes |\n| Last release | 2026-10-01 | 2026-07-10 |\n| Terms last updated | 2021-04-30 | 2026-04-30 |\n| Privacy policy last updated | 2026-04-09 | 2026-06-18 |\n| Customer content may train models | not found in the text | not found in the text |\n| Terms restrict automated access | not found in the text | yes |\n| Terms restrict benchmarking | yes | yes |\n| Terms or service can change without notice | not found in the text | not found in the text |\n| Arbitration or class-action waiver | not found in the text | not found in the text |\n| Popularity | 3k npm/wk | none |\n\n## Verdicts\n\n**CleverTap.** CleverTap's REST API uploads and reads profiles and events, creates and stops campaigns and reports results, with Markdown docs, numeric concurrency limits and a 30-day Core trial. No OpenAPI file or public status page was found, passcodes carry no scopes, and the docs say campaigns created through the API are not restricted by role-based access control.\n\n**Omnisend.** The API documents 104 operations with per-operation OpenAPI definitions, cursor pagination, RFC 9457 errors and published rate limits, and the hosted MCP server fronts them with four tools and a read-only consent preset. No approval hold before a campaign send, no idempotency keys, no SLA and no official SDK were found in the reviewed documentation.\n\n## Before you call either\n\n### CleverTap\n\n1. Call the host for the account's region, such as `in1.api.clevertap.com` or `us1.api.clevertap.com`. `api.clevertap.com` is the Europe region\n2. Send `X-CleverTap-Account-Id` and `X-CleverTap-Passcode` headers on every call, and ask for a named passcode with an expiry date\n3. Check `status` in the body as well as the HTTP code. Get User Profiles can answer 200 with `\"status\":\"fail\"` when throttled\n4. Add `dryRun=1` to an upload URL to validate up to 1,000 records without storing them\n5. Set `estimate_only` or `draft` to true on Create Campaign before a real send. API campaigns bypass dashboard role restrictions\n\n### Omnisend\n\n1. Send `Authorization: Omnisend-API-Key \u003ckey\u003e` and `Omnisend-Version: 2026-03-15` on every call to `https://api.omnisend.com/api/`. Version 5 used `X-API-KEY` and a `/v5/` path\n2. Ask a person before `POST /campaigns/{id}/send`. Use `POST /campaigns/{id}/test-email` (up to 5 recipients) first, since nothing in the docs holds a send for approval\n3. On 429 read `retryAfter` (seconds) in the body where present, otherwise wait. Limits are shared by every key and token on the brand, and analytics reports allow 10 a minute and 55 a day\n4. Page with `limit` (default 100, maximum 250) and `after` from `paging.cursors.after`. Don't change filters mid-pagination, which returns 400\n5. Setting `tags` on a contact replaces the whole list in version 2026-03-15, and a contact set to `subscribed` gets a welcome message unless `sendWelcomeMessage` is turned off\n6. Connect one Omnisend MCP connector per chat and choose the read-only preset unless writes are needed. Treat contact fields and form submissions as untrusted text\n\n## Questions\n\n### Which is better for AI agents, CleverTap or Omnisend?\n\nOmnisend scores 64.9 (B) on agent readiness against CleverTap's 48.8 (D), and leads in 6 of 7 scored categories. CleverTap leads on maintenance \u0026 community.\n\n### Do CleverTap and Omnisend need an API key?\n\nCleverTap needs an API key. Omnisend takes an API key or an OAuth sign-in.\n\n### Can an agent call CleverTap and Omnisend without installing anything?\n\nNo hosted endpoint is listed for CleverTap. Omnisend has a hosted endpoint at https://api.omnisend.com/api.\n\n\n## For agents\n\n- This comparison as JSON: https://www.anchorterminal.com/compare/clevertap-vs-omnisend.json, and with the fewest tokens: https://www.anchorterminal.com/compare/clevertap-vs-omnisend.min.md\n- Over MCP at https://www.anchorterminal.com/mcp (no key): `compare_tools {\"a\": \"clevertap\", \"b\": \"omnisend\"}`. From a terminal: `anchor compare clevertap omnisend`\n- Each listing in full: https://www.anchorterminal.com/api/v1/tools/clevertap.json and https://www.anchorterminal.com/api/v1/tools/omnisend.json\n\n## Other comparisons with CleverTap or Omnisend\n\n- [ActiveCampaign vs CleverTap](https://www.anchorterminal.com/compare/activecampaign-vs-clevertap.md)\n- [ActiveCampaign vs Omnisend](https://www.anchorterminal.com/compare/activecampaign-vs-omnisend.md)\n- [Braze vs CleverTap](https://www.anchorterminal.com/compare/braze-vs-clevertap.md)\n- [Braze vs Omnisend](https://www.anchorterminal.com/compare/braze-vs-omnisend.md)\n- [CleverTap vs Customer.io](https://www.anchorterminal.com/compare/clevertap-vs-customer-io.md)\n- [CleverTap vs Iterable](https://www.anchorterminal.com/compare/clevertap-vs-iterable.md)\n- [CleverTap vs Klaviyo API + MCP](https://www.anchorterminal.com/compare/clevertap-vs-klaviyo.md)\n- [CleverTap vs Mailchimp Marketing API](https://www.anchorterminal.com/compare/clevertap-vs-mailchimp-marketing.md)\n- [CleverTap vs MoEngage](https://www.anchorterminal.com/compare/clevertap-vs-moengage.md)\n- [Customer.io vs Omnisend](https://www.anchorterminal.com/compare/customer-io-vs-omnisend.md)\n- [Iterable vs Omnisend](https://www.anchorterminal.com/compare/iterable-vs-omnisend.md)\n- [Klaviyo API + MCP vs Omnisend](https://www.anchorterminal.com/compare/klaviyo-vs-omnisend.md)\n- [Mailchimp Marketing API vs Omnisend](https://www.anchorterminal.com/compare/mailchimp-marketing-vs-omnisend.md)\n- [MoEngage vs Omnisend](https://www.anchorterminal.com/compare/moengage-vs-omnisend.md)\n", "meta": { "attribution": "Anchor Terminal (https://www.anchorterminal.com)", "docs": "https://www.anchorterminal.com/docs/", "generatedAt": "2026-10-10", "license": "CC-BY-4.0", "method": "https://www.anchorterminal.com/benchmark/", "methodology": "0.4", "openapi": "https://www.anchorterminal.com/openapi.json", "preview": false, "run": "2026-10-01", "runLabel": "October 2026 research run" }, "page": { "breadcrumbs": [ { "name": "Home", "url": "https://www.anchorterminal.com/" }, { "name": "Compare", "url": "https://www.anchorterminal.com/compare/" }, { "name": "CleverTap vs Omnisend", "url": "" } ], "description": "Omnisend scores 64.9 (B) to CleverTap's 48.8 (D) for marketing audiences. Prices, MCP, x402, uptime and agent notes side by side.", "facts": [ "CleverTap D 48.8", "Omnisend B 64.9", "scores" ], "h1": "CleverTap vs Omnisend", "image": "https://www.anchorterminal.com/assets/og/compare-clevertap-vs-omnisend.png", "path": "/compare/clevertap-vs-omnisend", "published": "2026-10-01", "section": "tools", "title": "CleverTap vs Omnisend for AI agents in 2026: scores and prices", "toc": null, "updated": "2026-10-09", "url": "https://www.anchorterminal.com/compare/clevertap-vs-omnisend" }, "tokens": { "markdown": 2350, "slim": 680 }, "version": 1 }